Wish to launch a profitable Kickstarter marketing campaign?
Questioning how one can flip it right into a crowdfunding hit?
On this episode of the Crowdfunding Demystified Podcast, host Salvador Briggman sits down with Thomas Bertani from Substance Labs, creator of BrickBoy, to debate how his staff remodeled a LEGO Sport Boy into a completely playable console and constructed a profitable crowdfunding marketing campaign round it.
After LEGO launched its collectible Sport Boy set, followers liked the design however wished it really labored. The staff rapidly developed a package that preserved the LEGO constructing expertise whereas including actual gameplay performance.
A compact electronics package that turns a show mannequin right into a playable handheld console — combining nostalgia with fashionable know-how.
On this episode, you’ll be taught:
- How THIS methodology confirmed demand earlier than launch
- Why this advertising and marketing channel turned the marketing campaign’s greatest progress driver
- How understanding one KEY group formed your entire advertising and marketing technique
- And far more!
Should you’re planning a Kickstarter, constructing a bodily product, or validating a brand new thought, this episode gives sensible classes you’ll be able to apply instantly.