A significant design change is coming to the iPhone 17 Professional that might shock followers. What new options will make creators swap for good?
The iPhone 17 lineup seems to be prefer it’s getting some severe upgrades, particularly for the Professional fashions. In accordance with iPhone 17 Professional leaks, Apple plans to switch the standard sq. digicam bump with a panel that stretches throughout the total width of the telephone. Plus, Apple appears to be aiming at vloggers and video creators, hoping they’ll ditch their outdated cameras and use the iPhone as an alternative.
Currently, Apple has targeted so much on making the Professional fashions stand out. They need consumers to skip the essential iPhone and select the premium model. Assume they’ll achieve pushing followers towards the fancier mannequin?
Launch date
Apple typically rolls out new iPhones proper after Labor Day. If that sample stays, the massive keynote ought to land the week of September 8. Apple likes Tuesdays for these occasions, although generally it shakes issues up. In 2024, as an illustration, the “It’s Glowtime” occasion occurred on a Monday.
I’m anticipating the iPhone 17 will present up between September 8 and 10, with Tuesday the ninth because the prime choose. Pre-orders might open Friday the twelfth, and the telephones may hit cabinets Friday the nineteenth.
iPhone 17 design
The iPhone 17 Professional is available in at 8.725 mm (0.34″) thick, up from final 12 months’s 8.25 mm (0.32″). Skinny telephone followers might see that as unhealthy information. Not me, although.
Give me a 1.5 cm (0.59″) telephone with an enormous 10000 mAh battery any day. I care in regards to the grip and steadiness greater than the numbers. A telephone can weigh 150 g (5.29 oz) and nonetheless really feel terrible if the burden sits within the unsuitable spot.
That’s not the one change coming. Apple plans to maneuver the Apple emblem on the iPhone 17 Professional for the primary time in 6 years. Majin Bu says it can drop decrease, nearer to the bottom-center of the again—a tweak pushed by the brand new full-width digicam bar stretching throughout the rear.
iPhone 17 Professional digicam design
Rumors recommend the iPhone 17 Professional will characteristic a recent rectangular digicam bar with clean corners operating throughout its again. The iPhone 17 Air may observe swimsuit, however the base iPhone 17 in all probability received’t.
I just like the softer center body on the iPhone 17 Professional prototype. If Apple retains the rounded body in manufacturing, it’d encourage extra Android makers to ditch sharp flat edges and embrace shapes that really feel higher in hand.
Colours
Jon Prosser, even with Apple suing him over iOS 26 leaks, spilled the beans on 4 colours for the iPhone 17 lineup. You’ll get the standard silver and black, plus a recent blue and a playful orange.
Folks have talked a couple of bronze iPhone endlessly, however it by no means confirmed up. I’m guessing that orange digicam ring may belong to the bronze model. It’ll in all probability look higher in actual life, however I nonetheless assume gross sales received’t match the others.
Show
As you may see within the tweet above, the iPhone 17 display protectors sit aspect by aspect, rising larger with every mannequin. The bottom iPhone 17 is ready to leap to a 6.3-inch display, matching the dimensions of the iPhone 17 Professional. In the meantime, the iPhone 17 Air may include a 6.6-inch show.
Is it a bummer that Apple stored the Professional mannequin’s display dimension the identical? Properly, that relies upon. Considered one of my pals likes the smaller display as a result of their fingers are smaller. I desire the larger display since I get extra actual property. What’s extra, larger telephones normally have longer battery life, which is a pleasant bonus.
Specs
Mark Gurman says each mannequin, even the iPhone 17 Air, will include the A19 chip. The Professional and Professional Max get a lift with the A19 Professional chip.
On prime of that, all 4 telephones ought to have 12 GB of RAM, which is greater than the 8 GB within the iPhone 16 Professional. This improve is supposed to assist energy new Apple Intelligence options.
Digicam
In recent times, Apple has put numerous effort into enhancing the iPhone’s picture capabilities. This time, they’re all about enhancing video recording. For 2025’s iPhones, Apple desires vloggers and video creators to ditch their common cameras and do much more with their iPhones, says Gurman. When the brand new fashions drop in September, count on Apple to focus on these video abilities like by no means earlier than.
Most individuals use their smartphone as their primary gear—and lately, smartphones can shoot video that appears nearly like films. Flagship telephones work nicely for vlogging since they seize sharp photos, have good sound, and regular photographs. Nonetheless, there comes some extent when a smartphone doesn’t reduce it, and you turn to a vlogging digicam. With the iPhone 17 Professional, hopefully, you received’t must make that bounce.
Earlier than you go
Somebody noticed what seems to be like an iPhone 17 Professional in San Francisco. For over 15 years, Apple workers have taken unreleased iPhones out in public to check mobile efficiency, digicam enhancements, and different options.