What if cloud storage didn’t include month-to-month charges?
That’s the novel concept behind Field: First Free-Without end Cloud Storage Various by Functionland, the primary free-forever cloud storage various. In 2021, co-founder Ehsan and his workforce launched an Indiegogo marketing campaign that went on to boost over $500,000, proving that the world was prepared for a decentralized reply to Dropbox and Google Drive.
On this episode of the Crowdfunding Demystified Podcast, Ehsan breaks down how his workforce:
- Positioned Field as a disruptive “ceaselessly free” answer in a crowded SaaS-driven market.
- Constructed belief with early adopters who have been skeptical of decentralized storage.
- Crafted a marketing campaign technique that turned a technical product right into a compelling story for backers.
We additionally dive into what it takes to face out on Indiegogo, find out how to design stretch objectives that hold momentum alive, and why transparency together with your backers may be the distinction between failure and $500K in pledges.
Whether or not you’re a {hardware} creator, a software program entrepreneur, or simply interested in the place the way forward for cloud storage is heading, this interview is full of insights you possibly can apply to your individual marketing campaign.