What in case your backup energy supply was as transportable and modular because the gear you utilize day-after-day?
That’s precisely what the crew behind StarBatt Mini got down to construct. Designed by engineers and delivered to life by means of crowdfunding, this ultra-compact, swappable battery system raised over $100,000 on Kickstarter and is now gaining traction with creators, photographers, and vacationers worldwide.
On this episode of the Crowdfunding Demystified podcast, host Salvador Briggman speaks with Alex, co-founder of StarBatt, in regards to the journey from thought to completely funded marketing campaign. Coming from a background in gross sales and advertising and marketing, Alex teamed up together with his mechanical engineer companion to sort out one of the vital missed issues in transportable tech: dependable, versatile energy.
You’ll hear about:
- How Alex validated demand for StarBatt Mini earlier than launch
- The advertising and marketing technique that attracted backers early on
- Balancing product growth with storytelling and group constructing
- What the crew realized from working their first crowdfunding marketing campaign
When you’re engaged on a {hardware} product or on the lookout for methods to show an thought right into a profitable Kickstarter launch, this episode is filled with insights you received’t wish to miss.